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Featured: Women in Tech Global Conference 2026 Virtual-first
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Women in Tech Conference

12-15 May 2026
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WOMEN IN TECH GLOBAL CONFERENCE 2026

Claudia Natasia

Co-Founder and CEO at Riley AI

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"Decisions Don’t Fail; Ownership Does"

Fri May 15 - 4:00 PM EDT/New York (See in local time)
Add to Calendar 05/15/2026 4:00 PM 05/15/2026 04:20 PM America/New_York #WTGC2026

"Decisions Don’t Fail; Ownership Does"
#WTGC2026

"Decisions Don’t Fail; Ownership Does"
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Session: Decisions Don’t Fail; Ownership Does

Why No One Is Accountable for the Hardest Calls in Modern Companies

When a decision goes wrong, companies blame the data, the forecast, or the market, but rarely the system that produced the decision. This talk argues that most organizations have no clear ownership over decisions that span Product, CX, and Revenue, leaving critical calls to be negotiated rather than made. Claudia introduces decision intelligence as a way to encode ownership, assumptions, and tradeoffs directly into the system—not into meetings. The result is faster action, fewer reversals, and decisions that don’t unravel the moment someone asks “but what if…?”


Key Takeaways

  • Why most “data-driven” organizations still make late or reactive decisions
  • The difference between analytics systems and decision intelligence systems
  • How timing—not accuracy—is the real failure mode of modern data stacks
  • A practical framework to assess whether your data supports decisions or just reporting
  • How to create clearer ownership and accountability for cross-functional decisions


Bio

Claudia Natasia is the CEO and Co-Founder of Riley, a decision intelligence platform built for a world where dashboards explain the past, but leaders need answers in the moment. Riley turns fragmented customer data into shared, trusted decisions, replacing ad-hoc narratives and meetings with a system that tells teams what to do next, while there’s still time to act.

Prior to founding Riley, Claudia led product, research, and data science teams across enterprise software and financial technology. Her work supported companies through international expansion, acquisition, and growth to multi-million-dollar revenue, contributing to a combined valuation of over $5B.

Claudia holds an MBA from the Haas School of Business and Bachelor’s degrees from the University of California, Berkeley

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